Feminist writer Audra Lorde’s definition of self-care is relevant today more than ever before – “Caring for myself is not self indulgence, it is self-preservation.” The stress we experience now isn’t just made up of fleeting moments, but rather is the culmination of all these moments relentlessly compounding day by day. Having enough downtime to recharge and reflect is becoming a fantasy. The fight against burnout and fatigue is a daily battle.
To us, self-care is a mindset. It could be soaking in a Dead Sea salt bath with a k-beauty sheet mask after a long day. It could be saying NO to work and social obligations to be alone in a park with a book. It’s constantly checking in with yourself to acknowledge your needs. It’s you holding space for YOU. It’s prioritizing YOUR NEEDS above everything else that’s screaming for your attention. Because that practice will create a ripple effect across your life. You’ll be a better everything for everyone. But most importantly, you’ll be a better YOU for yourself. Now, sheetmasks and bath salts obviously aren’t going to tell you the meaning of life, but they WILL give you a moment of peace for self-reflection, and that’s pure gold.
Our world is rich with cultural philosophies about living and healing therapies, handed down through generations of women, from mothers to daughters in an endless cycle of nurturing. When you augment your self-acknowledgment with this accessible wisdom from other women around the world – who empathize with your challenges and remind you to prioritize yourself – you’ll be that much closer to gaining the perspective you need to live the life you deserve.